The Blog

Hi Ms. April, how do you write a copy that persuades readers to take action? I get asked this question a lot. And I understand

Today, I’d love to share with you one principle that can help you write winning ads… In less time… Without going through the common “writer’s

Hi DR copywriters, What’s up? It’s a crazy start of the week for me. But I’m loving the challenge. Anyway… Last week, we talked about

Hi DR Copywriters. Last week, we talked about my top 3 research strategies. If you haven’t read about it, check the first comment on this

Hello, DR Copywriters. I’m reading your answers to my question… What’s your understanding of Direct Response Copywriting? All I can say is… you’re right! DR

What are the types of copy DR businesses need to generate more sales for their business? Well, there’s actually a lot. But I’ll focus on